Gold Star Standards of Excellence

Breathe Easy conducts the Gold Star Standards of Excellence recognition program annually to encourage and support Maine’s hospitals, institutions of higher education and behavioral health organizations in addressing smoking and tobacco use by creating and maintaining smoke and tobacco-free policies. The voluntary program is ten evidence-based, environment-specific standards for organizations to meet through written, sustainable policies and procedures.

Hospitals, institutions of higher education and behavioral health organizations are committed to providing as healthy and safe of an environment as possible for their patients, students, faculty, clients, staff and visitors, this program gives these organizations recognition for leading the way by supporting tobacco-free environments. Those organizations who have received awards in past years are encouraged to reapply for continued recognition and ongoing commitment to addressing smoking and tobacco use.

Please see the 2020 Program Timelines below for specifics for each of the three environments, for additional information, including the latest standards are available through the environment specific links.

2020 Program Timelines:

Higher Education: Spring Implementation

The 2020 Higher Education GSSE Awardees have been announced – visit our Awardees page for additional information. 

Behavioral Health: Spring Implementation

The 2020 Behavioral Health GSSE Awardees have been announced – visit our Awardees page for additional information. 

Hospitals: Fall Implementation

Inviting all Maine Hospitals to Apply for 2020 Recognition!

New in 2020:

  • New in 2020: 2019 Hospital Awardees don’t need to complete a full application but must validate that all information from 2019 application is still accurate. Email [email protected] to express interest in 2020 recognition.

Important Dates:

  • Applications will be released on September 30th – view our standards preview for a sneak peak!
  • Applications due on October 16th
  • Awardees will be notified of award levels the week of November 2nd.  Broad promotion of awardees will occur during the week of the Great American Smokeout (November 19th)
  • Due to COVID-19 pandemic, there will not be an in-person awards celebration.

Healthcare: Fall Implementation

Inviting all Maine Healthcare Organizations to Apply for 2020 Recognition!

New in 2020:

  • Welcome Healthcare Organizations, the Gold Star Standards of Excellence Program has expanded to include non-hospital healthcare organizations this year.  We hope you will apply and accept recognition for the great work being done to address tobacco use and exposure.

Important Dates:

  • Applications will be released on September 30th – view our standards preview for a sneak peak!
  • Applications due on October 16th
  • Awardees will be notified of award levels the week of November 2nd.  Broad promotion of awardees will occur during the week of the Great American Smokeout (November 19th)
  • Due to COVID-19 pandemic, there will not be an in-person awards celebration.